Date: 01/07/2016

Author: Ingrid Katz (Pure Aesthetics)

Much is being talked about in terms of nutri-cosmetics or nutraceuticals. Essentially it’s vitamins and anti-oxidants taken in the form of oral supplementation or delivered to the system via an IV line (drip).

IV supplementation is something that’s been around for some time and used successfully to treat a number of ailments from a hangover through to immunity, dull skin and chronic fatigue syndrome. But lately, it’s become so popular, that you can pop into a “drip bar” to choose your vitamin cocktail, as you would a cup of coffee.

The Myers Cocktail is a nutrient cocktail invented by an American doctor in the 1960’s which kicked off the current attraction to IV vitamin treatments. It was designed as an alternative treatment for a broad spectrum of conditions and is a very fast way of getting critical nutrients and hydration into the body.

When we consider how we live our lives nowadays, it is very clear that nutrition from the foods that we eat is not enough. It has been proven that between 40-60% of the nutrition in food that we eat is lost through the digestive process. Add to that, conditions such as Irritable Bowel Syndrome or Leaky Gut Syndrome and it makes sense that some form of supplementation is required. If the digestive process is compromised, it is no use swallowing a vitamin tablet. The best method of delivery for these nutrients is to go directly into the blood steam via an IV line. By doing this, not only do you get a fast or immediate delivery to the body but you are also able to maximise the content of nutrition without upsetting the digestive tract.

Pure Aesthetics offers 4 different IV cocktails to meet various concerns:

Immun-o-Drip - Combat infection and stay healthy with a high dose of Vitamin C Includes: Vitamin C, Glutathione, Vitamin B6 & B12, Zinc

Pure Glo Drip - Detoxify your body and give your skin a glowing boost with, Glutathione, one of nature’s most powerful antioxidants Includes: Glutathione, Vitamin C, Zinc, Vitamin B6 & B12

Fit Drip - Achieve maximum sports output and recovery with this muscle and fitness-enhancing infusion Includes: Magnesium Sulphate, Glutathione, Vitamin C, Selenium, Vitamin B6 & B12

Hydro Drip - The “babalas” drip to treat hangovers and general dehydration Includes: Glutathione, Vitamin B6 & B12, Vitamin C

For those who are not ready to brave a needle just yet, we have two other nutraceutical options that you can take orally:

• Pro-Active Collagen: contains hydrolysed collagen which contributes to skin elasticity and hydration, fights the visible signs of skin ageing, enhances hair strength and appearance, maintains a healthy digestive tract, assists muscle function and sports recovery and combats tiredness and fatigue.
• QMS Intravital Plus: a nutritional supplement containing hydrolysed collagen, Coenxyme Q10 amoung other vitamins and nutrients specifically targeting skin re-generation from within, as well as ensuring overall quality and optimal functioning of the skin.
• Crystal Tomato: potent anti-oxidant targeting skin brightening. Suitable for those suffering with deep pigmentation.